Brand Vision
52 Case Studies
A Brand Vision Case Study
Bonus Track, a Toronto-based creative agency, faced the challenge of standing out in a crowded market where buyers search broadly for services. They needed stronger non-branded search visibility for their core offerings to generate a more consistent flow of qualified inquiries, without attracting the wrong traffic. They partnered with Brand Vision for an SEO solution.
Brand Vision implemented a service-first SEO approach, building a content hub aligned with buyer search intent and improving overall site clarity for search engines. This strategy significantly expanded Bonus Track's non-branded visibility and authority. The results included a 3.1x growth in organic sessions to service pages, a 168% increase in organic inquiries, and gains of +310 ranking keywords and +52 referring domains from reputable creative publications.