Case Study: TGS achieves greater market visibility and 53% revenue growth with Brand Tackle

TGS grows net operating revenue by 53% with Brand Tackle

TGS, a dynamic seismic data company, needed to break through fierce industry competition and clearly communicate the value of its partnership to oil and gas operators. They engaged Brand Tackle to build a marketing campaign that would highlight the quality and depth of their subsurface data libraries.

Brand Tackle developed a campaign centered on a clever creative concept and headline treatment that showcased TGS's 3D seismic data. The solution included a series of print ads in prominent publications and the creation of a new tagline and logo, "See the energy," which was adopted company-wide. The campaign was very well received, and over its course, TGS's net operating revenue grew by more than 53%.

TGS