Case Study: National Museum of American Jewish History boosts attendance, ticket sales, and eCommerce with Brand Knew

National Museum of American Jewish History boosts revenue 803% with Brand Knew

The National Museum of American Jewish History partnered with Brand Knew to enhance its digital presence and boost attendance for its "Notorious RBG" exhibition. The challenge was to increase digital traffic, ticket sales, and expand the museum's audience both within and beyond the Jewish community.

Brand Knew revamped the museum's website and social media with new digital brand guidelines, leading to a 45% increase in page views and a 73.2% rise in ticket sales. Their strategic efforts, including a viral campaign for a "Yo Semite" t-shirt, generated massive online engagement and over $350,000 in revenue. Brand Knew's work resulted in record-breaking attendance and a significant, sustained increase in brand awareness and eCommerce growth for the museum.

National Museum of American Jewish History