The Brand Cartel
14 Case Studies
A The Brand Cartel Case Study
Lighting Warehouse approached The Brand Cartel with the challenge of creating a Google Ads campaign to compete effectively with their rivals. The customer had an initial monthly budget of R15,000 allocated for this effort.
The Brand Cartel implemented a well-structured Google Ads campaign, using specific audience targeting to drive traffic and conversions. This solution performed so successfully that Lighting Warehouse's monthly ad budget was increased to over R100,000. The campaign achieved 9.7 million impressions in four weeks and resulted in a sales increase of 613% for the customer.