Case Study: Cruises International boosts brand awareness with The Brand Cartel

Cruises International gets 5,000+ entries in 3 months with The Brand Cartel

Cruises International, a customer in the travel industry, needed to bolster its brand awareness and appeal to new markets. To meet this challenge, they partnered with The Brand Cartel to implement a targeted social media campaign.

The Brand Cartel developed a #WhatsInTheBag competition that married luxury travel with engaging content. The solution required participants to like, follow, comment, and share posts to enter, which drove significant engagement. The campaign was a major success, receiving over 5,000 entries and achieving a total ad reach of 50,000 people in just three months.

Cruises International