Branch
57 Case Studies
A Branch Case Study
Nursa, a healthcare staffing platform, sought a cost-effective same-day pay solution for its clinicians after receiving direct user feedback. They wanted to avoid the high fees associated with most options and needed a solution that would integrate seamlessly with their platform. Nursa partnered with Branch to address this challenge.
The solution was to launch Nursa Direct, a white-label payment app powered by Branch. Branch managed the implementation, including KYC and support, resulting in a launch within 14 weeks. Clinicians received fast, free payments and a branded debit card with perks. The results were significant: about one in four active users adopted it as their primary payment method, and those users worked 15% more shifts than others. Branch enabled Nursa to provide a valuable, no-cost benefit that improved clinician engagement and cash flow.