Case Study: Beautiful Planning Marketing & PR boosts fashion and entertainment visibility with BPM-PR Firm

Beautiful Planning Marketing & PR reaches 400+ attendees with BPM-PR Firm

The customer, Beautiful Planning Marketing & PR, required a mobile app PR campaign for a rollout targeted in Long Beach, California. Their goal was to maximize local exposure to gather user data for a future national launch. They retained the vendor, BPM-PR Firm, for a six-month contract that included Southern California public relations and a social media push.

BPM-PR Firm executed the campaign, which successfully established a stronger footprint in the fashion and lifestyle community. The results included coverage in over 175 outlets such as Forbes and Perez Hilton, significantly increasing the firm's profile. This success led to Beautiful Planning Marketing & PR being chosen as the PR firm for other major events like the 2013 Hot 97 Summer Jam concert.

Beautiful Planning Marketing & PR