Case Study: Oxford Industries achieves streamlined global retail collaboration and faster product-to-market with Box

Box Powers Global Retail Operations for Oxford

Oxford Industries, the international apparel company behind brands like Tommy Bahama and Lilly Pulitzer, needed a way to streamline global collaboration across retail operations, visual merchandising and product design. As a customer‑focused retailer with both brick‑and‑mortar and e‑commerce channels, Oxford faced challenges with unsanctioned collaboration tools, email file‑size limits and the need to bring products to market faster while strengthening vendor and internal partnerships.

Oxford adopted Box as a central, cloud‑based workspace to share up‑to‑date visual assets and videos with global stores and to improve workflow between product design and product development teams. The move eliminated ad‑hoc file‑sharing methods and email constraints, improved vendor collaboration and digital asset management, and helped accelerate time to market while providing secure, organization‑wide content sharing.

Oxford Industries

Cindy Taylor

Vice President of Information Systems