Case Study: Fellow Barber books 1,000 new appointments a month with Boulevard

How Fellow Barber Booked 1,000 New Appointments/ Month With Boulevard's Marketing Suite

Fellow Barber, a fast-growing barbershop chain with 11 locations, needed better tools to support its expansion, including company-wide reporting, detailed client profiles, and more effective client engagement. To meet these needs, the company turned to Boulevard and its Marketing Suite.

With Boulevard, Fellow Barber used hyper-targeted audiences, intuitive email marketing, and stronger reporting to manage client communications and retention across locations. In just two months, Boulevard helped drive measurable results, including more than 1,000 appointments in July alone from automated campaigns such as birthday outreach and lost-client recovery.

Fellow Barber

Mindy Dulberg

Marketing Director