Case Study: NEXA Mortgage achieves AI-driven lead qualification and higher response rates with Botsplash

NEXA Mortgage boosts response rates 8% with Botsplash

NEXA Mortgage, a mortgage lending company, sought to improve its lead qualification process and prospect engagement without losing a personalized touch. To address this challenge, they implemented the AI-powered conversational platform from vendor Botsplash.

The Botsplash solution provided NEXA Mortgage with AI-driven lead qualification and automated, tailored follow-up sequences. This approach enabled seamless handoffs to human agents when needed. The results were significant, including an 8% increase in overall response rates, a 5% lift in direct calls from clients, and the maintenance of an extremely low 0.01% spam rate while supporting over 150,000 active conversations annually.

NEXA Mortgage