Case Study: Haven Home Equity achieves fairer lead distribution and faster follow-up with Botsplash

Haven Home Equity boosts lead response efficiency with Botsplash

Haven Home Equity faced a challenge with unbalanced lead distribution, where some agents were overloaded with inbound leads while others were idle. This inefficiency impacted their ability to respond quickly to potential borrowers. To address this, they implemented intelligent distribution tools from the vendor Botsplash.

Botsplash's solution provided cap and batch routing controls to evenly distribute leads. By using timed-reassignment and real-time reporting dashboards, Haven Home Equity ensured leads did not stagnate and agent engagement was optimized. The results included improved response efficiency, fairer lead distribution, and a boost in agent morale, which collectively led to quicker follow-up and fewer missed opportunities for the company.

Haven Home Equity