Botsify
18 Case Studies
A Botsify Case Study
Action Realty, a 15-year-old real estate agency, struggled to generate a significant return on investment from its digital marketing efforts. After spending a substantial portion of its earnings on various advertising campaigns, the company had only managed to acquire 50 leads in three months. Seeking a more effective method for online lead generation, they turned to the automated chat service platform Botsify.
Botsify implemented a multi-phase chatbot-driven strategy focused on Facebook Messenger. This involved engaging existing clients through a referral program, running targeted ad campaigns to collect user information via conversational forms, and using a tool to automatically respond to and capture leads from social media comments. As a result, Action Realty generated 4,740 leads in under three months, closed 32 deals, and saw a 64% increase in positive client reviews, all while significantly reducing their cost per lead.