Case Study: TuneIn Accelerates SEO Results with Botify Advantage

TuneIn Accelerates Results with Support from Botify Advantage

TuneIn, the San Francisco-based media company, needed to quickly implement SEO changes at scale. Although it had already seen positive results from Botify, TuneIn had built up a backlog of optimizations and needed help prioritizing the highest-impact opportunities and speeding up execution across its organic search program.

Using Botify Advantage and PageWorkers, Botify helped TuneIn develop a broader SEO strategy, prioritize backlog items, and automate implementation of key improvements. In just under four months, TuneIn cut its SEO backlog by 61%, drove a 283% year-over-year increase in clicks for spring sporting events, and grew clicks for non-English URLs by 336%.

TuneIn

Rob Deichert

Chief Revenue Officer