Case Study: Pacific Union International launches a mobile-first web platform on time and on budget with Boston Logic

Pacific Union International - Customer Case Study

Pacific Union International, the 9th largest U.S. brokerage and the fastest-growing among the top 10 in 2014, needed a “mobile‑first” web platform to lead the tech‑savvy San Francisco Bay Area market. They engaged Boston Logic to create a responsive mobile and desktop website that would deliver unique, market-specific content while keeping pace with Pacific Union’s high standards and rapid development timelines.

Boston Logic delivered the mobile‑first site on time and on budget—launching three days early—providing a responsive platform and tailored content for the San Francisco – Alamo Square market. The case cites market metrics of 92% average sale price as a percentage of asking and a $1,752,500 average sale price, and Pacific Union praised Boston Logic’s ability to meet tight timelines and quality expectations.

Pacific Union International

Mark McLaughlin

CEO