
Bospar
26 Case Studies
A Bospar Case Study
Sleep Cycle is an intelligent alarm clock app with over 3 million active monthly users that analyzes users’ sleep, records findings, and wakes them up during their lightest sleep phase so they wake feeling rested and refreshed. Bospar was brought in to increase brand awareness and help drive downloads for the app. The PR program utilizes the vast amount of anonymous internal data in order to secure coverage in top-tier lifestyle outlets.