Case Study: Tabú achieves salary transparency and tech market insights with Bornfight

Tabú reaches 25,000+ salaries and 50% market coverage with Bornfight

The customer, Tabú, aimed to address the challenge of salary opacity in the tech industry, making it difficult for employees to negotiate fair pay and for employers to remain competitive. The vendor, Bornfight, developed an online salary transparency platform to tackle this issue.

Bornfight built and launched the Tabú platform, which rapidly collected over 25,000 salary entries, covering over 50% of the Croatian tech market. The solution achieved significant results, with almost 500 users reporting it helped them negotiate a raise, and it began generating revenue just three months after launch with over 40 business users.

Tabú