Case Study: Chilly’s Bottles achieves 1B impressions and 600K direct sales with Born Social

Chilly's Bottles - Customer Case Study

Born Social helped Chilly’s Bottles, a reusable drinkware brand facing intense competition in the refillable bottle market, strengthen both brand awareness and direct response performance. The campaign combined Motion Design, Social Strategy, Photography, Paid Media Planning, Lifestyle Creative Strategy, and Paid Media Management to help Chilly’s stand out and drive growth.

Born Social implemented a balanced full-funnel social campaign, using wide audience targeting, extensive split testing, and over 4,000 video ad variations, alongside collaborations with Pret a Manger and influencers like Zanna van Dijk and Emma Bridgewater. The results included 1.6M engagements, a 2.28x return on ad spend, 1B impressions, 600K direct sales, and over 300,000 new fans and followers.

Chilly's Bottles