Case Study: Champion achieves a streamlined, content-rich commerce experience with BORN Group

Champion launches a redesigned Magento 2 storefront in an accelerated timeline with BORN Group

Champion, an American sportswear manufacturer, needed to develop and integrate a new web presence on Magento 2. Their challenge was to completely redesign ChampionStore.com to improve the user experience, simplify navigation, and create a more content-rich site to support their various product lines. BORN Group was engaged to address this with their Brand Experience and Commerce Enablement services.

BORN Group implemented a modular system to support Champion's wide range of unique features and provide future flexibility. Through a phased approach, BORN facilitated an effective and lean redesign, which allowed for a successful launch within an accelerated timeline.

Champion