Case Study: Sensiba boosts website traffic with Bop Design's B2B website redesign

Sensiba boosts organic search sessions by 68% with Bop Design

Sensiba, a global accounting and consultancy firm, partnered with Bop Design for a website redesign following a rebrand. Their outdated site had poor UX/UI and an unstable backend, which was challenging for their marketing team to manage. Sensiba needed a new B2B website that reflected their new brand, showcased their broad service offerings, and met strict accessibility standards for their target audience of finance leaders and business owners.

Bop Design delivered a comprehensive solution involving design, SEO, copywriting, and development. They created an accessible, user-friendly site with a streamlined content hierarchy and a custom WordPress backend built for easy updates. Post-launch, Sensiba saw significant gains: a 38% increase in sessions and a 32% rise in users, with organic search sessions soaring by 68%. Bop Design's work provided Sensiba with a powerful platform that drives engagement and business growth.

Sensiba