BoostKPI
6 Case Studies
A BoostKPI Case Study
Quince, an online retail company, was challenged by the scale of their data as they grew. With millions of possible ways to slice their revenue and conversion metrics across numerous dimensions, they needed to be automatically alerted to significant changes, particularly in conversion rates across traffic sources and in checkout numbers for any segment.
To solve this, they used BoostKPI's smart alerting system. After connecting their data warehouse, BoostKPI automatically monitored their KPIs without requiring manual configuration for every possible data segment. This provided Quince with crucial, timely alerts on conversion dips and checkout anomalies. The solution also uncovered hidden data quality issues, such as an increase in null values and bot traffic skewing web metrics, enabling swift corrective action.