Case Study: SUP Hood River builds a mobile rental business with Booqable

SUP Hood River Creates a Radical Store with Booqable

SUP Hood River, a stand-up paddleboard rental business based in Oregon, faced the challenge of standing out in a saturated market. Founder Ian Daly identified that traditional, location-tied rentals with limited hours offered a lackluster experience for tourists. He sought to create a unique, mobile rental model that would allow for longer, more exploratory adventures, and needed a professional online booking platform to make it possible, leading him to the vendor Booqable.

Using Booqable’s platform, SUP Hood River integrated seamless online bookings, inventory management, and a mobile app into its operations. This solution allowed the business to manage orders, deliver equipment directly to customers, and operate entirely without a physical storefront. As a result, SUP Hood River established a successful proof-of-concept, enabling it to serve more customers efficiently and paving the way for planned expansion into other tourist towns.

SUP Hood River

Ian Daly

SUP Hood River