Case Study: Triangle Baby Gear Reduces Fees and Grows Revenue with Booqable

Reducing Costs and Growing Revenue with Triangle Baby Gear and Booqable

Triangle Baby Gear is a baby gear rental business founded by Cathleen Sullivan in North Carolina in 2017. After starting out on a rental marketplace, the company faced high platform fees that made it harder to grow and reinvest, prompting Cathleen to look for a more cost-effective way to run her business.

With Booqable, Triangle Baby Gear built its own rental website on WordPress using the Booqable plugin, along with tools for inventory management, online bookings, order tracking, and CRM. This helped Triangle Baby Gear cut fees substantially, save time on day-to-day operations, and grow into a stronger part-time income stream while serving hundreds of families, including visiting parents and even celebrities.

Triangle Baby Gear

Cathleen Sullivan

Triangle Baby Gear