Case Study: Beobank boosts graduate applications with Boondoggle’s AI résumé tool

Beobank boosts graduate applications by 255% with Boondoggle

The customer Beobank faced challenges in attracting young graduates, who often underestimated their skills and showed less interest in banking careers. To help position Beobank as an ideal employer, the vendor Boondoggle developed an AI-powered tool.

Boondoggle's solution was the "YES AI CAN" tool, which used AI to convert personal experiences into professional skills for CVs. This campaign generated 338 applications, surpassing its target by 255%, and received 200% more users than anticipated. The successful project helped Beobank fill critical roles and won a Gold BOA award.

Beobank