Case Study: Disguise achieves IT modernization and business agility with Boomi

Disguise Accelerates IT Modernization and Boosts Business Agility With Boomi

Disguise is a global visual production software and hardware company used for concerts, TV and large-scale events that grew from 17 to 110 employees with offices in New York, London, Shanghai, Hong Kong and California. Rapid expansion created complexity and fragmented data—information was siloed across NetSuite, Salesforce, Jira and other systems, causing poor data quality, manual consolidation work, limited 360-degree visibility and high IT overhead that hindered financial and operational decision-making.

Disguise implemented Boomi Integration and Master Data Hub to modernize its digital infrastructure, integrate NetSuite and Salesforce, eliminate silos and unify master data into single “golden records.” The platform reduced manual data entry and IT effort, improved weekly sales-pipeline visibility and revenue forecasting, enabled a data warehouse for deeper insights, and freed staff to focus on growth, product development and customer service while supporting double-digit annual revenue growth.

Disguise

Ivan Roche

Head of Global Business Intelligence and Technology