Case Study: AI21 Labs achieves scalable, faster data integration with Boomi Data Integration

AI21 Accelerates Growth With Scalable Data Integration Powered by Boomi Data Integration

AI21 Labs, a generative AI and large language model provider, needed a scalable way to integrate growing volumes of data across marketing, sales, product, finance, and operations. Its ad hoc, manual ETL processes and fragmented pipelines made it hard to maintain connectors, scale new sources, and get timely cross-functional insights, so AI21 turned to Boomi Data Integration.

Boomi implemented automated, no-code/low-code data pipelines connecting 15+ sources into centralized Google BigQuery warehouses. With Boomi, AI21 cut new source integration time from weeks to 1.5 days, saved the equivalent of 0.5 full-time data engineers, and enabled faster, data-driven decisions across the business while keeping its data team lean.

AI21 Labs

Irit Gurevich

Data Engineering and BI Team Lead