Case Study: Dayton Children’s Hospital empowers young female athletes with Boom Crate Studios

Dayton Children's engages dozens of female athletes in months with Boom Crate Studios

Dayton Children's Hospital sought to address the unique physical and mental health challenges faced by young female athletes aged 12-22 with a new, comprehensive program called The Center for the Female Athlete. They partnered with Boom Crate Studios to develop a powerful brand identity and launch campaign for this first-of-its-kind regional initiative.

Boom Crate Studios created a full brand strategy, messaging, and multimedia assets, including a high-energy commercial that aired during the Olympics and the empowering tagline "This Girl Has the Power." The vendor produced welcome kits with custom journals, social media templates, and outdoor advertising. The results were immediate, with the launch video garnering over 30,000 views in 24 hours and dozens of athletes enrolling in the first few months. The program, built with the foundation provided by Boom Crate Studios, gained national recognition and successfully established itself as a leading support system for female athletes.

Dayton Children's Hospital