Bookster
14 Case Studies
Case Study: The Edinburgh Address builds a standout holiday rental brand with Bookster
A Bookster Case Study
The Edinburgh Address launches 3 holiday rental brands with Bookster
The Edinburgh Address, an award-winning holiday rental business founded by Anna Morris, sought to build and grow multiple distinct luxury brands in a competitive market. They partnered with Bookster, a property management platform, to help them attract bookings and manage guests effectively.
Bookster provided a solution that included custom websites with SEO-focused landing pages and 'Search Heroes' pages to bundle properties by category. This supported The Edinburgh Address in carving out a unique brand and attracting repeat guests. As a result, Anna Morris successfully grew her business from a single property to three award-winning brands and was named one of the Top 100 Women in Tourism.
View this case study…