Case Study: Kinna Blow Dry Bar reconnects with clients and boosts revenue with Booker Software

How Booker + Frederick helped Kinna Blow Dry Bar retain and reconnect with clients

Kinna Blow Dry Bar, opened in Florida by Kim Mooty in 2014, faced the common small-business challenges of juggling scheduling, payments, marketing and gathering honest client feedback while trying to grow. With limited time to run campaigns or manage multiple systems, Kim needed a simple way to retain and reconnect clients without adding administrative burden.

Kim deployed Booker (which she already trusted) together with Frederick for automated marketing and NPS-based feedback, both integrated so she could manage everything quickly. The tools uncovered honest client sentiment, helped save at-risk customers, automatically promoted memberships, and drove measurable gains: over $1,000 in additional revenue, 70+ feedback and review responses, 19 new appointments, and an increase in membership purchases.

Kinna Blow Dry Bar

Kim Mooty

Owner