Case Study: Styles & Smiles Family Salon Boosts Bookings with Bookedin

Salon Owner Uses Appointment Scheduling App to 10X Shop Traffic

Styles & Smiles Family Salon, owned by Jana Bake in Rexburg, Idaho, needed a better way to manage appointments as the business grew. The salon was originally using paper books and wanted a solution that could store client details, appointment history, and color and haircut notes, while also helping Jana avoid the cost of a dedicated salon phone. She chose Bookedin’s appointment scheduling app and online booking platform because it offered a long free trial, phone and desktop access, and the ability to manage bookings from anywhere.

With Bookedin, Styles & Smiles Family Salon embedded online booking directly on its website, gave each stylist their own login, and allowed clients to book anytime without phone calls or interruptions. Jana said the switch reduced admin work, helped stylists manage their own schedules, and brought in more bookings from busy clients who liked the convenience. She also reported that online booking helped fill chairs and, in her words, led to “10 times more people in our chair,” making Bookedin a worthwhile investment for the salon.

Styles & Smiles Family Salon

Jana Bake

Owner