Case Study: Cambridge Country Cottages boosts direct bookings with Bookalet

Cambridge Country Cottages drives 85% of bookings direct with Bookalet

Cambridge Country Cottages, a holiday let business in Cambridgeshire, faced challenges managing bookings across multiple online travel agencies (OTAs) like Booking.com and Airbnb. The owner, Fiona, was spending excessive time preventing double bookings and was burdened by the high commissions charged by these platforms, which impacted her profitability. She sought a solution to simplify the daily operations of her four properties.

By implementing the Bookalet booking and management software, the business automated its reservation system. This integration allowed Cambridge Country Cottages to efficiently manage bookings directly through its own website. The solution from Bookalet yielded significant results, with 85% of bookings now coming directly through their site, drastically reducing commission payments to OTAs and streamlining the management of the holiday lets.

Cambridge Country Cottages