Case Study: Sandy Hook Promise helps pass the Bipartisan Safer Communities Act and quadruples fundraising with Bonterra

Sandy Hook Promise quadruples fundraising with Bonterra

Sandy Hook Promise, a national 501(c)(3) nonprofit dedicated to preventing gun violence, faced the critical challenge of rapidly mobilizing supporters and influencing lawmakers following the 2022 Uvalde school shooting. They needed to activate their base at scale with speed and accuracy to seize a moment of urgent policy change. They turned to their existing platform from vendor Bonterra, specifically using the Bonterra EveryAction solution.

Bonterra provided the unified technology needed to run a rapid-response campaign. The solution enabled targeted digital outreach, segmentation for key legislative districts, and tools to track engagement. As a result, Sandy Hook Promise helped pass the Bipartisan Safer Communities Act. Furthermore, using Bonterra's capabilities, they tripled merchandise revenue and quadrupled year-over-year fundraising.

Sandy Hook Promise