Case Study: Black Visions scales grassroots fundraising and donor engagement with Bonterra Organizing

Black Visions invests in building grassroots power with Bonterra Development and Digital

Black Visions, a Black-led, queer- and trans-centering organization, experienced exponential growth in 2020, expanding from 1,200 to 800,000 supporters and raising over $20 million. This rapid surge created immediate challenges: they needed to scale their operations to manage this growth, build a strategy for long-term donor engagement, and establish a secure financial infrastructure. To address these needs, they turned to Bonterra Organizing (formerly EveryAction), specifically investing in its Bonterra Development and Digital solutions to build a sustainable, scalable foundation.

Bonterra provided the critical technology and infrastructure to process the massive influx of donations securely and efficiently, ensuring no downtime during peak periods. Using Bonterra's Donor Engagement solution, the organization efficiently managed thousands of year-end gift acknowledgments, a task that would have been impossible manually. This secure external infrastructure also reduced their financial liability. As a result, Black Visions nearly achieved its goal of funding its annual budget through grassroots donors and is now poised to leverage its expanded supporter base for powerful advocacy and organizing campaigns.

Black Visions

Kandace Montgomery

Co-Executive Director