Case Study: Middleburg Humane Foundation achieves smarter fundraising and a $12K holiday giving boost with Bonterra Network for Good

A Small, Rural Nonprofit Boosted Collaboration and Results

Middleburg Humane Foundation, a small rural nonprofit, needed to streamline fundraising and donor tracking when launching a capital campaign. With limited staff and data scattered across spreadsheets and handwritten notes, director of development Melanie Burch sought a simple, smart fundraising solution to improve targeting and engagement.

After migrating their data into Network for Good, MHF began segmenting donors, personalizing outreach across channels, and using professional email templates—making board collaboration easier and information retrieval faster. The result: stronger engagement, more effective year-end appeals, and $12K above their holiday giving goal, enabling smarter fundraising decisions going forward.

Middleburg Humane Foundation

Melanie Burch

Director of Development