Case Study: Longview achieves record online donations and better donor engagement with Bonterra GiveGab

Longview, an Ithacare Community, raised the funds they needed on GiveGab

Longview, an Ithaca-area community that provides independent and assisted living for adults 55+, needed a better way to tell their story and collect online donations—PayPal and other platforms felt clunky and offered little flexibility. They turned to Bonterra GiveGab’s GiveGab online fundraising platform to create warm, customizable campaign pages that could showcase photos, quotes, and their mission.

Bonterra GiveGab enabled Longview to build a personalized giving experience with easy customization and strong support, which improved donor confidence and reach. Using GiveGab for their Giving Is Gorges campaign, Longview raised $1,795 from 10 donations and reported receiving more online donations in 2015 than in all previous years combined.

Longview

Kerry Barnes

Director of Development and Community Relations