Case Study: Girls Inc. of NYC achieves $121,907 in online fundraising and streamlined Giving Day success with Bonterra GiveGab

Girls Inc. of NYC found the Ease, Support and Functionality they were Looking for with GiveGab

Girls Inc. of NYC, a nonprofit serving 6,000 low-income and underserved girls across New York City, needed a more flexible, easy-to-use fundraising platform than the limited solution they had been using. They selected Bonterra GiveGab’s online fundraising platform (GiveGab) to gain better audience segmentation, customization, and reliable support for everyday fundraising and participation in statewide Giving Day events.

Bonterra GiveGab delivered a plug-and-play platform with robust reporting and a responsive Customer Success team, which Girls Inc. of NYC used to run a successful #NYGivesDay/#GivingTuesday campaign. On GivingTuesday 2017 they raised $19,590 from 128 donors, and as of May 2018 had raised $121,907 from 695 supporters on the GiveGab platform, increasing visibility, simplifying online gift processing, and enabling effective campaign execution.

Girls Inc. of NYC

Andrea Brown

Director of Development