Case Study: Supra Boats boosts leads and order size with Bonsai Media Group's 3D/AR experience

Supra Boats boosts leads 109% with Bonsai Media Group

Supra Boats, a boat manufacturer, faced the challenge of showcasing its product features and enabling customization in an engaging online format to excite customers making large purchases remotely. Bonsai Media Group was enlisted to bring the company's artfully engineered wake surf boats to life for customers who couldn't experience them in person.

Bonsai Media Group developed two solutions: an interactive 3D Product Web Configurator and an Augmented Reality (AR) Product Tour iOS app. These tools allowed customers to explore, customize, and tour boats virtually from any location. This approach led to a 109% increase in leads, a 215% increase in time on site, and a 40% increase in average order size for Supra Boats.

Supra Boats