Case Study: ActiveCampaign boosts webinar attendee follow-up with Bonjoro

ActiveCampaign streamlines webinar follow-up with Bonjoro in a single automation

ActiveCampaign, a customer experience automation platform, sought a more effective method for following up with leads generated from their webinars to improve conversion rates. They partnered with Bonjoro to integrate personalized video into their post-webinar workflow.

The solution involved integrating Bonjoro with ActiveCampaign to automatically create a task for sending a personalized video thank you to each attendee. This Bonjoro workflow allowed for highly personal follow-ups that directed leads to the next step, such as a free trial or community, which helped boost lead conversion rates for ActiveCampaign.

ActiveCampaign