Case Study: Angel Falls Grill boosts weekday bookings and online reservations with Bonfire

Angel Falls Grill boosts online bookings 13.5% with Bonfire

angel falls grill, a restaurant, faced the challenge of uneven demand with weekday lulls and an over-reliance on phone bookings that strained staff. They partnered with Bonfire to shift customer behavior toward a smoother online booking flow and increase weekday reservations.

Bonfire implemented a combined SEO and Google Ads campaign, along with conversion rate optimization, to target high-intent diners and reduce phone dependency. The solution delivered an 11.5x ROI, driving 2,776 bookings and a 13.5% increase in online reservations, which eased pressure on phone lines and smoothed out weekly demand for the restaurant.

Angel Falls Grill