Case Study: Bournemouth University builds a confident brand and campaign toolkit with Bond and Coyne

Bournemouth University builds a brand toolkit in 3 days with Bond and Coyne

Bournemouth University challenged the vendor Bond and Coyne to help it build a brand that could clearly articulate its identity and support its new 2035 Strategy. The university had a lack of clarity and confidence in how it expressed itself and needed a cohesive brand system delivered at pace.

Bond and Coyne responded by uncovering the university's existing strengths through a collaborative process, leading to a core proposition centered on its unique geography and community. The vendor delivered a full brand system—including a refreshed visual identity, tone of voice, and campaign toolkit—at a rapid pace. The result was a natural and confident brand ready for launch and future evolution across digital platforms and campaigns.

Bournemouth University