Case Study: M12 achieves 400% more new users with Bolser web development

M12 boosts new users by 400% with Bolser

The customer, M12, a venture capital firm, needed a world-class website to attract high-caliber investment prospects and reflect its values of professionalism and inclusion. The challenge was to showcase a large amount of content, including portfolio companies and blogs, in an engaging way. They selected the digital agency Bolser to design and develop the new site.

Bolser delivered a scalable Drupal CMS website built on the Microsoft Azure platform. Their solution included a user-centric design with content filters, integration of dynamic applications, and comprehensive SEO work. The results for M12 were exceptional, including a 400% increase in new users, a 500% increase in social traffic, and outstanding Google Lighthouse scores for SEO, accessibility, and security.

M12