Bold x Collective
43 Case Studies
A Bold x Collective Case Study
The Sultan’s Tent & Café Moroc, a Toronto-based Moroccan restaurant, was forced to close due to COVID-19 restrictions and needed to pivot its business model to survive. The challenge was to keep the brand and Moroccan culture alive while adhering to pandemic guidelines. Bold x Collective was enlisted to help launch and market new digital initiatives.
Bold x Collective created a comprehensive digital marketing strategy to promote the newly launched Sultana Dance Academy. The solution involved developing a strategic landing page, digital collateral, and implementing email and social media campaigns for lead generation. The results were exceptional, generating 2,497 actions and 170,683 impressions within one month, leading to 36 sign-ups for the academy in the first week.