B&M Design & Advertising
18 Case Studies
A B&M Design & Advertising Case Study
The Queen's College, Oxford approached B&M Design & Advertising with the challenge of creating a compelling brochure to raise awareness and secure funds for its Translation Exchange Appeal. The goal was to develop a piece that would resonate with a diverse audience including alumni, students, and fellows, while effectively encouraging donations.
B&M designed a vibrant eight-page roll-fold brochure that aligned with the college's branding, using bold colors and evocative photography to bring the initiative's goals to life. The solution included compelling calls to action and a tear-off donation form to simplify the process. The result was an enthusiastic response from the target audience; the brochure's clear messaging and user-friendly design effectively conveyed the appeal's importance, helping the college strengthen connections and inspire meaningful contributions.