Case Study: Lincoln College, Oxford transforms Imprint Magazine with B&M Design & Advertising

Lincoln College, Oxford transforms Imprint Magazine in 15+ years with B&M Design & Advertising

Lincoln College, Oxford, faced a challenge with its long-running Imprint Magazine, which had lost its magazine feel and evolved into a newsletter format over 15 years. They engaged B&M Design & Advertising to overhaul this flagship publication and restore it to a proper magazine format.

B&M Design & Advertising completely redesigned the magazine, changing its size, binding, paper stock, and structure to be feature-led with larger images and logical sections. The vendor applied the college's new brand colors and fonts to create a bright, colorful, and professional publication. The solution resulted in a newsstand-quality magazine that was engaging for students, alumni, and staff, and the new format also meant less work for the Lincoln Development Office.

Lincoln College, Oxford