B&M Design & Advertising
18 Case Studies
A B&M Design & Advertising Case Study
Lincoln College, Oxford, engaged B&M Design & Advertising to redesign its annual donor report, Commonwealth. The challenge was to create a clear and stylish publication that accurately detailed the college's finances while conforming to its new brand guidelines, moving away from its previous design.
B&M Design & Advertising implemented a solution that featured a consistent layout with graphs and infographics in set positions for easy comprehension. They used bold color blocks for impact and a magazine-style grid to improve readability and hierarchy. The result was a bright, energetic, and on-brand donor report that was visually engaging and significantly easier for readers to navigate and understand.