Case Study: Holley achieves faster, organized product data management with Bluprintx’s bespoke DAM integration

Holley organizes 1,000,000+ rows of data in 20 minutes with Bluprintx

Auto parts manufacturer Holley was challenged by the unmanageable scale of its media and associated product data, which was hindering efficient operations. To address this, Bluprintx was engaged to develop a bespoke, cloud-based Digital Asset Management (DAM) integration using their IO AppFlow platform.

Bluprintx implemented a comprehensive DAM solution in Iconik, successfully organizing over 1,000,000 rows of data and cataloguing 100,000+ part numbers. The deployment equipped Holley with a live look-up feature and training for quick searches, achieving full dataset processing in just 20 minutes. This solution delivered significant time savings and process optimizations for the customer, finalizing according to Holley's ambitious time and budgetary expectations.

Holley