Case Study: SDL Plc doubles revenue with BluLogix BluIQ

SDL Plc doubles revenue in 3 years with BluLogix

The customer, SDL Plc, faced significant challenges in a competitive telecom market. They were losing business to newer, cloud-based competitors who offered subscription models, while SDL Plc was still operating on a traditional hardware and service transaction system. To combat this, they partnered with the vendor BluLogix and implemented their BluIQ subscription and billing software.

BluLogix provided a centralized subscription catalog that enabled multiple price plans and consumption-based billing. The solution included support for multicurrency, multilingual, and VAT requirements, as well as an N-Tier tenant hierarchy for global business entities. As a result, SDL Plc was able to double its revenue within three years, stem losses from competitors, and position itself for an M&A growth strategy.

SDL Plc