Case Study: ANAG achieves 1700% ROAS with BlueWinston.com

How We Achieved 1700% Roas From Bluewinston Campaigns

ANAG, a Czech publishing and educational company operating since 1990, wanted to automate the promotion of its book products. Using BlueWinston.com’s PPC tool, the team aimed to generate keywords and ads from product names in an XML feed and run automated campaigns in Google Search.

BlueWinston.com implemented product DSA campaigns, product text remarketing campaigns, and author-based campaigns, all supported by automated scripts and bidding optimization. The results were strong, with the product DSA campaign reaching 2886% ROAS and the remarketing campaign 1279% ROAS in the last 30 days, while overall performance was around 1700% ROAS in February 2022.

ANAG