Case Study: Centrumkolies.sk achieves 2614% ROAS with BlueWinston.com

Centrumkolies.sk - Customer Case Study

Centrumkolies.sk, a business in the wheels segment, partnered with BlueWinston.com to enhance its online advertising performance. The challenge was to effectively manage a large portfolio of over 45,000 products with a minimal fraction having eligible keywords, requiring an efficient strategy to improve campaign return on ad spend.

BlueWinston implemented a comprehensive solution using a mix of 20 campaigns: 6 product campaigns, 11 product-group campaigns, and 3 DSA-P campaigns. The results were outstanding, with the overall strategy achieving a remarkable 2614% return on ad spend, far exceeding the 400% minimum target. The product-group campaigns were particularly effective, delivering a 15.45% click-through rate and a 2673% ROAS, demonstrating the powerful impact of BlueWinston's advertising tools.

Centrumkolies.sk