BlueWinston.com
31 Case Studies
A BlueWinston.com Case Study
Audiotéka, the number one audiobook marketplace in the Czech Republic, wanted to automate acquisition campaigns for more than 4,000 audiobook titles in its e-shop. To do this, it worked with BlueWinston.com and used Blue Winston product advertising campaigns to reach users searching for specific audiobook names.
BlueWinston.com set up the campaigns with CPA and ROI targets and excluded irrelevant keywords to improve performance. After nearly a year, BlueWinston.com helped Audiotéka maintain a CTR above 10%, generate hundreds of orders, and achieve a long-term ROI of around 500%, while also saving time through automation and receiving strong customer support.