Case Study: True Manufacturing modernizes B2B ecommerce with BlueSwitch and Shopify Plus

True Manufacturing launches Shopify Plus B2B storefront with BlueSwitch

True Manufacturing, a leader in refrigeration technology, faced significant challenges with its outdated and inflexible custom e-commerce platform, which could not support its complex B2B operations and growth. They partnered with BlueSwitch to migrate and replatform their entire online store to Shopify Plus, requiring deep customizations for customer account permissions, a dynamic tiered pricing model, and integration with their existing JD Edwards ERP system.

BlueSwitch conducted a comprehensive discovery of the business to tailor a Shopify Plus solution that seamlessly integrated with True Manufacturing's ERP and operational processes. The vendor implemented a user-friendly B2B storefront, managed the project with agility to adapt to new requirements, and executed a successful soft launch. This transformation modernized their e-commerce capabilities, reduced strain on customer service, and provided the scalable infrastructure essential for future growth.

True Manufacturing